Why Spanish Radio in Arkansas?

Info:479-756-8686 email: info@ezspanishmedia.com Arkansas is Home to the fastest-growing Hispanic Market in the country, according to a study by the University of Georgia. The buying power-potential spending measured as income minus taxes of Arkansas' Hispanics has risen 1,322 percent in the past 17 years, to 2.3 billion in 2007 from $164.4 million in 1990 according to the study conducted by the Selig Center for Economic Growth at the University's Terry College of Business." The Hispanic population is especially booming in Northwest Arkansas, where poulty companies such as Tyson Foods Inc. and George's Inc. have drawn many Hispanics to the area for work. By Ben Leubsdorf Complete Article: Arkansas Democrat-Gazette KSEC / LA ZETA 95.7 FM Tel: 479-756-8686 Fax: 479-756-8687 email: info@ezspanishmedia.com 2323-D S. Old Missouri Rd Springdale, AR 72764 EZ SPANISH MEDIA 24 hours daily / 7 days weekly Format: Mexican Regional, With a 17.9 percent AQH Share, Mexican Regional is by far the favorite Spanish-Language format of Hispanics in the U.S Mexican Regional Format includes Spanish-language artists of Mexican and Latin American descent. Features a mix of romantica, ranchera, banda and tropical music. Mexican Regional is the most popular Spanish-language formant among Hispanic listeners in the United States. Mexican Regional stations attract more Hispanic Men 18+ (59.5 percent) than Hispanic Women 18+ (40.5 percent) this format is especially has an Audience Appeal among 12-56 year-olds, who account for 86 percent of the Hispanic Mexican Regional audience. Informational Features: Local and National News and Weather Reports, plus a weekly public affairs show on Sunday night. Coverage Area: We cover ALL of Northwest Arkansas plus Parts of Southwest Missouri and Northeast Oklahoma. Including: Arkansas: Fayetteville, Springdale, Rogers, Bentonville, Siloam Springs, west Siloam Springs, Huntsville, Eureka Springs, Berryville, Green Forest Missouri: Noel, Southwest, Jane, Neosho Pineview Oklahoma: West Siloam, Stilwell, tahlequah, Jay Studio / Office: La Zeta 95.7 FM 2323-D S. Old Missouri Rd. Springdale, AR 72764

Programming:

"El Show de Raul Brindis y Pepito" 5am to 12pm “El Show de Raul Brindis y Pepito” is a mix of talk, audience calls, jokes & mockes, entertaintment, sports and popular segments like "La pura neta"(the raw truth), Reflexiones and Profesor Chingao. . join them every Monday through Friday on La Zeta! El Show Del Travieso “The mischievous’s Show 1pm to 5pm He’s got plenty of energy to carry you trough the afternoon. This fast paced show is a local’s favorite with plenty of music, jokes, requests , over the phone salutes and much more, featuring “Crispin”. Tardes de "La Piba" 5pm to 9pm This self spoken Argentinean who spent her last 5 years in different Radio Stations in Mexico keeps your workday moving with News and weather Updates. She’ll make your drive home fun by playing the latest hits, and informing you with her experieced Sport and Entertainment Reports. At 7 she’ll open her microphone for a “on the air” karaoke contest where people has the opportunity to vote for their favorite contestant! El Tavo y Sus Viejas 9pm to Midnight You can call in and chat live with El Tavo! his, energetic personality keeps the late sleepers up on their feet. His Viejas “Oldies” will take listeners back to old memories. El Alacran Nocturno 12am to 2am Continuous Mexican Regional Hits! This shift offers insomniacs and swing-shift workers the best Mexican Music mixtures. El Show del Sheriff 2am to 6am Folk Mexican music, is the main ingredient on this up-tempo multilevel show. El Sheriff brings in his impersonation talent mocking some of the legendaries voices of the Musica Campirana, including Vicente Fernandez and Don Antonio Aguilar among others.